Doe-eyed, long lashes, porcelain skin, pink pouty lips.
Once features more commonly found on dolls, more and more ladies from Japanese popstar Ayumi Hamasaki to local blogger Xiaxue have been seen sporting this look.
Better known as the Gyaru or Japanese doll look, this controversial make-up trend has been popular worldwide in recent years.
Gyaru is the Japanese transliteration of the word 'girl' and has its roots in Japanese sub-culture. In the recent years, there have been many websites, forums and YouTube videos dedicated to the style.
The gyaru style also has the ability to completely transform the way girls look. These startling transformations have been documented online through pictures and videos.
Local media The New Paper and Urban have done recent features on the look. Diva has also featured a photo gallery of three girls from around the world who wear the doll look.
RazorTV spoke to local gyaru blogger Joyce Ong, also known on the blogosphere as Sochii Kamiya.
Joyce had previously been featured in an article on The New Paper and Stomp about her make-up style, and netizens had given negative comments about it.
"They say 'oh, plastic surgery', 'this girl is so fake', 'this girl has make-up plastered all over her face'; when the foundation we actually use is very thin, not thick cakey make-up," said Joyce
"I won't force them to like it, because it's to their own liking. But if they can realise that this is how we are, this is how we look and this is what we like, then I hope that people will come to accept it since it's a growing trend," she added.
Joyce demonstrated how to get the look on a RazorTV reporter. The look is not as complicated to achieve as it seems.
The key steps in achieving the gyaru look is in the eye make-up. A few simple techniques can make the eye look much wider, giving the doll-like effect. Some ladies even buy special contact lenses to make their eyes look even bigger.
Click on the thumbnails to get a few tips to recreate the gyaru look.
Watch the RazorTV videos here.