Boucheron, 02-01

What: An haute French jewellery brand founded in 1858, well known for its diamond pieces. Its fans include celebrities such as Eva Longoria-Parker and Nicole Kidman.

IWC, 02-06

What: First standalone boutique of Swiss luxury watch manufacturer IWC Schaffhausen, whose timepieces cost up to hundreds of thousands of dollars.

Harry Winston, 02-19

What: Iconic Amercian jeweller, also known as jeweller to the stars. Every year, Hollywood's top actresses such as Halle Berry and Gwyneth Paltrow wear up to US$200 million (S$289 million) worth of its diamonds, rubies and other precious stones to the Oscars.

Hilfiger Denim, B1-27

What: Tommy Hilfiger's young premium denim brand that is friendly on the pocket.

Steve Madden, B2-12/13

What: New York footwear brand known for its affordable prices. Expect lots of colourful heels. There is also a section of men's shoes.

Li-Ning, B2-20

What: Sportswear brand founded by Li Ning, China's top gymnast in the 1980s. This is its first store outside China. It will stock mostly badminton apparel and equipment.

T.M.LEWIN, B1-20

What: London shirt specialist that offers a choice of more than 200 shirt fabrics.

Korres, B2-34

What: Greek skincare brand that uses all-natural ingredients such as aloe vera and evening primrose. Its pomegranate cream is one of its most famous products.

O'Neill, B3-31/32

What: An iconic surfshop in Australia which has since expanded its range to include beach and casual wear.

Vivienne Tam, 03-13

What: The China-born, New York-based designer's first standalone store in Singapore. Her Oriental chic dresses are inspired by her background.

This article was first published in The Straits Times.