Singapore - Singapore women want to be healthier but are tied down by work and family commitments, a survey has found.

This was the consensus reached according to a survey conducted by Great Eastern Life. More than 2,300 women responded to the online survey which sought to better understand what motivates women to run, or in some cases, not run.

The survey revealed that while 39 per cent said they exercise at least once a week and 26 per cent of them exercise more than three times a week, 24 per cent of the respondents do not exercise at all.

More than 57 per cent of them cited work as the main reason holding them back. Other reasons include family commitments, and not knowing where to start and how to take that first step towards becoming healthier.

Across the board, 70 per cent of respondents felt that having activities for their partners (husbands and boyfriends) and families at the same location as their running event or workout area would further encourage them to participate in a run or to exercise.

They welcomed the idea of having more encouragement and support from their families, friends and colleagues to motivate them to keep fit.

"Great Eastern wants to empower and encourage women from all walks of life and ages to take that first step towards a healthier lifestyle. Using our signature event, the Great Eastern Women's Run, we aspire to provide a platform for women to exercise and live great," said Dr Khoo Kah Siang, CEO of Great Eastern Life Singapore.

The Great Eastern Women's Run will take place on Sunday, November 10, 2013.

The race will have participants run past iconic landmarks such as Marina Bay Sands, Merlion Park, Esplanade, Singapore Flyer, F1 Pit Building and upcoming Singapore Sports Hub. The start and finish points will be at The Float@Marina Bay.

Families, friends and colleagues who are keen to support their loved ones as they take up the challenge of living healthier can do so virtually, with the implementation of Digital Pledge Boards.

Available online on at www.greateasternwomensrun.com and the run's Facebook page (http://www.facebook.com/GreatEasternWomensRunSingapore), pledges can be made online throughout the race campaign and even on Event Day.

More information can be found at http://www.greateasternwomensrun.com.